Ravage and Ravish - Commonly Confused Words

Although ravage and ravish come from the same word in Old French (ravir--to seize or uproot), they have different meanings in modern English.The verb ravage means to ruin, devastate, or destroy. The noun ravage (often in the plural) means serious damage or destruction.The verb ravish means to seize, rape, carry away by force, or overwhelm with emotion. (The adjective ravishing--which means  unusually attractive or pleasing--has a more positive connotation.) Examples One of the worlds last great rainforests was ravaged by loggers working for the President of Zimbabwe and his ruling clique.Floods, droughts, and severe storms are likely to ravage North America more frequently as emissions of planet-warming gases rise.Scotland Yard has launched a photo campaign to show the physical ravages caused by drug addiction.The English, we know, are malicious, megalomaniacal sadists intent on world domination. Given the chance, they would almost certainly ravish you, your wife or your sister. They might even eat your children.(Gareth McLean, The Guardian, July 9, 2003) Usage Notes The word ravish, now literary or archaic, should be avoided in nonfigurative contexts. The primary problem with ravish is that it has romantic connotations: it means not only to rape but also to fill with ecstasy or delight. The latter sense renders the word unfit for acting as a technical or legal equivalent of rape, The term describing the act should evoke outrage; it should not be a romantic abstraction, as ravish is.Still, the word ravishing ( captivating, enchanting) is generally considered a perfectly good and complimentary adjective.(Bryan A. Garner, Garners Modern American Usage, Oxford University Press, 2003)Both words refer to powerful and usually destructive forces. Ravage is used when destruction is spread over a wide area by war or other overwhelming forces: ravaged by inflation / tribal warfare / acid rain. Ravish typically has a human subject and object, and means seize, rape or somewhat paradoxically transport with delight. The two kinds of meaning have their respecti ve cliches in ravished virgins and ravished audiences, which are symptomatic of the fact that the word is usually euphemistic or hyperbolic.(Pam Peters, The Cambridge Guide to English Usage, Cambridge University Press, 2004) Practice Questions (a) The credit crunch continues to _____ overstretched banks. (b) According to Montaigne, poetry does not seek to persuade our judgment; it simply _____ and overwhelms it.(c) Over the centuries, much of Koreas historic architecture has suffered the _____ of war and fire. Answers to Practice Questions (a) The credit crunch continues to  ravage  overstretched banks.(b) According to Montaigne, poetry does not seek to persuade our judgment; it simply ravishes  and overwhelms it.(c) Over the centuries, much of Koreas historic architecture has suffered the  ravages  of war and fire.

Gender Wage Gap And Gender Inequality - 2164 Words

Throughout history, discrimination has wielded its ugly head in many different forms. Things such as, but not limited to, race, religion, appearance, beliefs and gender have consistently oppressed minorities. A continual discrimination that the women of the world are dealing with takes place in what has been promised to be a fair and unprejudiced environment: the work place. This issue deals with women not being paid the same amount of money as men even though they may be equally, if not more so, trained, educated and qualified for jobs. This historically stems from women being the traditional ‘caregivers’ or ‘homemakers’ while men tended to be the ‘breadwinners’ of the household. This difference in pay based on gender is called the Gender Wage Gap. The Gender Wage Gap is the difference in working pay earned by men and then working pay earned by women. The conventional way to look at the gender wage gap is to compare full-time salaries earned by both of the genders. Up until the 1950’s, it was accepted that men and women were paid different amounts of money. Women were thought not to need to be paid as much as their male counterparts because they were not the â€Å"breadwinners† of the family. In the 1960’s, this all changed because people and unions from all across the country fought hard for the Equal Pay legislation. It is now part of the Canadian Human Rights act. Canadian law now requires employers to pay men and women the same pay for the same job and this is called â€Å"payShow MoreRelatedGender Wage Gap And Gender Inequality1740 Words   |  7 PagesThe gender wage gap is defined as the relative difference in earnings between men and women in the economy as a whole. For every dollar a man makes, his female counterpart makes roughly seventy-seven cents. Even if a men and women have the same educational background and work history the man will go home with a higher paycheck than the woman. Th is may actually lead to tension in the workplace and cause conflict in the office. This also includes female dominated industries- most notably, nursingRead MoreGender Wage Gap Inequality And Gender Inequality Essay1880 Words   |  8 PagesArmando Suqui-Carchi Professor Pantano English 201 13 December 2016 Gender Wage Gap Inequality The gender wage inequality topic is one that has quietly laid in Americas closet of problems for decades. A female worker in Louisiana makes on average an alarming sixty-six cents compared to the dollar a man makes in twenty sixteen. When a father comes home after a forty-hour long work week making fifteen dollars an hour, he will open up a paycheck to six hundred dollars. When a mother comes home afterRead MoreGender Wage Gap And Gender Inequality1738 Words   |  7 PagesThe Gender Wage Gap is defined as the different amounts of money that is paid to women and men, often for doing the same work. Women who work full time, year round earn 77 cents for every dollar that men earn. Over a year women make $11,500 less than men and throughout their life this wage gap can affect women by making them earn anywhere from $400,000-$2 million less than men do. (Miller 2008, 6) The wage gap varies for women of different races. On average African-American women are paid 60 centsRead MoreThe Wa ge Gap And Gender Inequality Essay1760 Words   |  8 PagesINTRODUCTION Women as a minority group concerning the wage gap, also known as the gender pay gap, is an older phenomenon that has gradually become more of a topic of concern since the 1960s. The wage gap is recognized as the difference between male and female earnings that is identified as a percentage of male earnings. In 1963 the Equal Pay Act was instituted declaring that it would be illegal to pay women lower wages simply based on their gender. The wage gap remains a popular area of active and innovativeRead MoreGender Wage Gaps And Gender Inequality1115 Words   |  5 PagesAccording to Boris Hirsch and associates, gender wage gaps should vary among densely populated regions and less densely populated regions. Using an estimating Mincerian earnings function that controls for individual characteristics and reflecting the productivity of the worker, we are able to get the ceteris paribus of the gender pay gap that will not be able to be explained by any differences in the productivity of work ers. They also used the approach developed by Oaxaca and Blinder which estimatedRead MoreGender Wage Gap And Gender Inequality855 Words   |  4 Pages In general, the wage gap has narrowed at a slow, and uneven, pace over last three decades. Recent data shows that women in the American workforce earn 77 cents for every dollar a man earns (Trevino). 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That the so called wage gap may be in fact do to the choiceRead MoreGender Wage Gap And Gender Inequality Essay1519 Words   |  7 PagesGender Wage Gap Lydia Ogles November 2016 Introduction/Abstract The gender wage gap has been a nationwide problem since women were able to enter the workforce. Women have begun to speak out more about the issue and evaluate what they can do to change the industries and how they personally present themselves to help this change. Currently there is a wide range of opinions on this issue, with some saying it does not exist while others think it will ruin the economy if not fixed immediately. This makesRead MoreGender Wage Gap And Gender Inequality1697 Words   |  7 Pagesto be paid less wages than men, but this paper will argue in the U.S. today the gender wage gap still exists. The definition of gender wage gap as stated by the U.S. government is defined as women who work full time or salary based jobs who receive less earnings than their male counterparts who work equal level jobs (â€Å"Equal Pay,† n.d.).[] This analysis will focus on the years of 2012 to 2014, and in these years it is clear that the gender wage gap exists. The topic of gender wage gap sociologicallyRead MoreGender Inequality And Gender Wage Gap2375 Words   |  10 PagesThis is known as gender income difference i.e. the ratio of female to male median yearly earnings among full time year round workers. It is also the average difference between men’s and women’s hourly earnings, the gender pay gap has grown from 14.8 per cent last year to 19.7per cent this year, overtime not included.( Warren 2005) .Studies have shown that this gap has increased over the years, hence widening the gap in the society. These figures must act as a wake-up call for the government. Women’s

The Effects Of Stress On Our Daily Lives - 1511 Words

1. Executive Summary Stress is the condition or way of responding to any kind of demand in animal body [1]. Stress is a common problem that we all have to deal with in our daily lives, some more than others. It plays a critical role in lives. Generally, stress induces negative associations in human body such as heart disease, headaches, weakness, immune system, and sleepless nights. Stress is also associated with mental health problems. There is considerable evidence that cognitive performance changes when people are under stress []. In the short-term, acute stress can serve to enhance some types of mental functioning. However, chronic stress can produce deleterious cognitive changes including problems with thinking, memory, and behavior. These changes can influence our daily lives such as ability to work or complete everyday tasks (i.e. driving, cooking, studying, taking care of kids etc.). Stress can directly affect both body and mind which leads to decreased human performance. Therefore, it is very im portant to decrease the stress levels and enhance the performance levels. Evidence has accumulated that regular exercise helps reduce and manage stress levels. There is also a class of cognitive supplements that improve one or more aspects of mental function, that are used to decrease the levels of stress while improving cognitive function. 2. Stress and Human Performance This report briefly describes the effects of stressors on human performance. This report also focusesShow MoreRelatedEssay on Factors Leading to Stress and How It Can Be Avoided1451 Words   |  6 PagesFactors Leading to Stress and How It Can Be Avoided Stress is an unavoidable consequence of life. However, just as distress can cause disease, it seems plausible that there are good stresses that promote wellness. The objective of this research paper is to examine some of the common causes of stress, its effect on our physical body, our mind, emotions and our behavior. 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Customer Satisfaction and Services Marketing

Question: Discuss about the Customer Satisfaction and Services Marketing. Answer: Introduction: In order to analysis current market situation, the management of Lenovo should focus on macro and micro environment factors. On the other hand, the macro environment includes five factors such as political, economic, social and technological factor(Aaker, 2003). Political factor: every organization needs to follow governmental policies to expand their business a legal manner. Moreover, the political factors influence Lenovo to implement security strategies, stakeholder strategy, and customer analysis. Economic factor: the economy of the UK is the major aspect which creates an impact on Lenovo. In other words, investment plans, financing cost and GDP effectively influence the business of the Lenovo. Social factor: it is one of the critical factor of the macro environment which includes a personal choice of the local customers. Besides that, the management needs to analyze social factor to determine the preference of their customers. Technological factor: in order to expand the business properly, the management of Lenovo needs to focus on latest and innovative technology. Apart from that, due to this factor, Lenovo can attract more customers and increase profit(Duverger, 2002). Micro environment analysis The micro environment includes internal components of the organization such as owner, employees, suppliers, customers, competitors, and shareholders. Moreover, Lenovo needs to focus and analyze the current situation of the organization. As well as, the relationship between employees and management also influence the profit of the organization. On the other hand, the coordination between customers and employees also increase the revenue of the organization. Besides that, in order to satisfy the customers, Lenovo must recognize current needs of their customers. However, both micro and macro environmental factors help the management of Lenovo to analyze current market opportunities(Fandel and Portatius, 2005). Market Segmentation, Targeting, and Positioning Segmentation The market segmentation includes demographic, geographic, psychological and customer behavioral approach. The management of Lenovo needs to focus on the specific area or the geographic factor of the market segmentation to deliver the service. Besides that, demographic factors conclude income, education, the lifecycle of the customers and Lenovo needs to pay attention to those customers who matches this factor. On the other hand, psychological factor includes the state of mind of the customers. In simple words, Lenovo must analyze the thoughts of their customers for the proper approach. Analyzing the behavioral approach to the customers, the management should recognize the trustworthy. In other words, some customers hesitate to purchase a particular product, so the management should focus on this customer as target customers. Targeting This segment includes the customers who are targeted by the management of the customers. Besides that, Lenovo should target those customers who were spending lots of amounts to purchase laptops, mobiles and so on. Moreover, famous and rich businessmen, college students and corporate people should be the target customers of Lenovo. Positioning In the favorable market environment, Lenovo should expand their business. On the other hand, positioning is one of the vital element which includes various types of elements. In addition, the management of Lenovo should expand their business in those corporate sectors where the demand for laptops and mobiles always remains high(Fandel and Portatius, 2005). Marketing programs The marketing strategies and planning includes some significant factors such as 7Ps. In addition, this 7Ps includes seven different factors such as product, price, promotion, place, people, psychical evidence and process. Each and every segment of marketing 7ps will be discussed below: Product: this is one of the critical factors of 7ps model, and with the help of this factor, the management of Lenovo can attract their customers. Moreover, specifically, Lenovo should introduce an innovative product, for example, a laptop which includes additional features. Moreover, Lenovo must offer a laptop which has the latest operating system and hardware configuration that attract more customers. Price: the price of products is one of the critical factors which measured by the management. In other words, most of the customers are price-sensitive, and they want more useful products and service at a reasonable price. Moreover, in order to finalize the price of the product (laptop), Lenovo must analyze current market condition and requirements of the customers. Promotion: the promotional activities is implemented by many organizations to attract the customers. On the other hand, Lenovo needs to offer more additional features with the products. Besides that, Lenovo can provide a discount of price which is an attractive strategy used by many companies (Hamilton, 2012). Place: this is the very critical phase of this 7Ps model because due to this factor, Lenovo can organize and plan their marketing strategies. For example, Lenovo needs to select a specific location which contains potential customers who increase the profit of the organization. People: Here, the type of people are targeted by the company. For Lenovo, IT people are suitable to sell products. Moreover, it is important to train and hire the right people for delivering superior service to the clients. School and college students of todays generation use laptops. So, Lenovo should target these types of peoples. Process: Marketing mix also consists of a process where the overall system from production to delivery is implemented by Lenovo. Therefore, the organization has to make sure that output and delivery process is well-tailored. Lenovo should make sure that the production cost can be lessened. Physical Evidence: The physical evidence of Lenovo are factories, offices, customers, stores, products, government certificates and so on (Yelkur, 2014). This physical evidence increase the hype of the company and thereby leading to the attraction of clients. Marketing Strategy and Objectives The marketing objective of Lenovo is to furnish the business sectors with a wide mixed bag of technology-driven products to satisfy their separate targets (Singh, 2015). Lenovo has the goals to design and develop a full range of personal technology which consists of tablets, smart TVs as well as tablets. Moreover, the particular company also aims to globalize their markets all over the world. On the other hand, the company seeks to attract top talents from diverse backgrounds which represent an extensive collection of languages and nationalists. In China, Lenovo aims to attract more customers. The company also target to develop the overall experience of PC ownership which driving the total cost. Marketing plan offers a unique opportunity to Lenovo for productive discussions among the leaders and the staffs. The company is also committed to being an active and responsible corporate citizen. It aims to improve the working conditions of the business while contributing to the betterment of the companys local communities along with the overall society and the environment. The marketing strategy of Lenovo includes a promotional strategy of products along with brand awareness (Ferrell and Hartline, 2005). The policies also contain marketing plans to achieve competitive advantage. The organization is also concerned with the pricing strategy. The products of Lenovo are sold in the international market with consistent product. Strategies to sell low priced good products also leads to business improvement. The company cannot set high prices that that of their competitors because the production cost of Lenovo is not that high. They assemble their laptop China (Cadogan, 2009). Control and Evaluation Control, implementation, and evaluation are the three supports of a marketing plan. At first, Lenovo should make a marketing plan which will include all strategies to beat the rivals along with the financial stability. The number of employees working in a particular sector is managed and controlled by the manager of the company. After the plan has been chalked out, Lenovo should engage themselves in promoting the launch of the product like laptops. The promotional activity includes running of ads or launching websites and sending direct emails. It is the implementation stage (Lewis, 2007). The implementation phase of the company's marketing plan ensures that the marketing activities happens inappropriate time for success. Next, the evaluation step of Lenovo's marketing plan is concerned with the analysis of qualitative and quantitative metrics related to the strategy and implementation. At last, control is necessary for evaluation phase. During the creation of Lenovos marketing plan controls are established. It provides benchmarks for assessing how good the plan accomplish its objectives. The control phased depends on the retailer of the product. If the retailer can make a customer understand the advantages of Lenovo laptops, then the company can achieve marketing objectives such as attracting more clients and gaining competitive advantages. Customer feedback plays a significant factor in the business. A positive customer feedback can lead to organizational advantages (Evenson, 2007). The control phase of Lenovo includes customer feedback, target market sales, budgeting and market share. The budgeting should be made in such a way so that the client can afford to buy laptops at a reasonable rate. References Aaker, D. (2003).Strategic market management. 1st ed. New York: Wiley. Duverger, M. (2002).Political parties, their organization and activity in the modern state. 1st ed. [London]: Methuen. Fandel, G. and Portatius, H. (2005).Revenue Management. 1st ed. Wiesbaden: Gabler. Hamilton, W. (2012).Price and price policies. 1st ed. New York: McGraw-Hill. Cadogan, J. (2009).Marketing strategy. 1st ed. London: SAGE. Evenson, R. (2007).Award-winning customer service. 1st ed. New York: AMACOM. Ferrell, O. and Hartline, M. (2005).Marketing strategy. 1st ed. Mason, Ohio: Thomson/South-Western. Lewis, J. (2007).The project manager's desk reference. 1st ed. New York: McGraw-Hill. Singh, P. (2015). Lenovo acquires IBM's x86 low-end server business.Industrija, 43(3), pp.191-219. Yelkur, R. (2014). Customer satisfaction and the services marketing mix.Services Marketing Quarterly, 21(1), pp.105-115. Aaker, D. (2003).Strategic market management. 1st ed. New York: Wiley. Duverger, M. (2002).Political parties, their organization and activity in the modern state. 1st ed. [London]: Methuen. Fandel, G. and Portatius, H. (2005).Revenue Management. 1st ed. Wiesbaden: Gabler. Hamilton, W. (2012).Price and price policies. 1st ed. New York: McGraw-Hill.